How VR is Changing E-commerce and How our Brains Process a Virtual Environment

Companies are increasingly developing cutting-edge technology to keep pace with consumers’ shifting preferences. We look at how virtual and augmented realities are changing the future of e-commerce and retail. We also discuss how our brains process and react to a virtual environment. On Airtalk, Larry Mantle engages Don Vaughn a neuroscientist at the UCLA Semel…